Small business owners like you are experts at what they do; they just struggle when it comes to marketing.
You have a story to tell—one that will connect with the heart of your prospect and help you build trust. Isn’t that what happens when you meet someone in your office? Putting your message in a book allows you to enjoy that same result without you being present.
When someone reads your book, it’s like they’re having a conversation with you, except you aren’t there. All of their defenses are down, they’re relaxed and the only message they’re hearing is yours.
As they turn the pages of your book, they feel themselves nodding in agreement, pondering your perspectives and sifting through your suggestions in their mind. By the time they finish, you’ve positioned yourself not only as an expert, but as a trusted advisor and reliable resource who can help them solve the challenges they face.
No other medium allows you this type of intimacy with your prospect. She doesn’t easily discard you from her mind, she finds you beckoning her from her bedroom nightstand or calling to her from the corner of her desk. Your book, like your message, has found a new home in her mind and heart, which causes her to trust you with her future. She knows you’ll never let her down.
Our beliefs are powerful allies. When you’re ready to harness the power of your beliefs through the pages of your own book, let’s talk.