Do you want to write a book? Or start a podcast? Or get your marketing under control? The Paperback Expert team will work with you to make it happen with a minimum of effort. You've never been closer to creating your own best-selling book, launching your own podcast, and implementing marketing systems that communicate your credibility to your audience.
The result? You'll stand out from your competitors. Your prospects will view you as a credible expert. Your marketing will finally make sense and get results. You might just start dominating your market.
Trying to set all this up on your own would probably result in frustration, disappointment, and lost revenue. Instead, the Paperback Expert team will do most of the work for you, so you can easily and quickly elevate your credibility to gain more clients.
Are you tired of your prospects comparing you to all your competitors? Do you wish they'd see how you're different and stop price shopping? Here's your problem: To your prospects, you look just the same as the guy down the street. It's time to stand out.
Paperback Expert can help you refresh your brand strategy by discovering what's interesting and unique about you. People buy from people they know, like, and trust. Does your brand lead people to know, like, and trust you? Or is it too corporate, too impersonal, too one-dimensional? After this brand strategy overhaul, you'll have a clear and compelling brand that attracts clients to you. You'll never get confused with your competitors again.
Nothing establishes your credibility like being an author. Your prospects' jaws will drop when you hand them a copy: "You wrote the book on how to solve our problem? We're sold."
Have you thought about writing a book before but never gotten around to it? Now is your time. And the process has never been easier! Using our proprietary Speak-to-Write™ system, our team will interview you to create your book's content. Then they will polish your words into the first draft of your book. All you have to do is speak.
The final step is to design a stunning custom cover that belongs in a bookstore. Your book will launch on Amazon in paperback and Kindle, and we'll promote it to become a bestseller. Then you start handing it out to your prospects and clients, and watch the new clients and referrals pour in.
Do you want to become a podcast host? Can you imagine opening your favorite podcast app and seeing your own show there? Being a podcast host instantly boosts your credibility and is a great way to establish rapport. Your prospects and clients will listen to you in the car, while they jog, and as they're cooking dinner.
Starting a podcast is a difficult, time-intensive, technical process—but not when you work with Paperback Expert. We will help you set up a simple yet high-quality recording area, then teach you how to easily produce weeks of content at a time. Our team will handle all post-production, design, and distribution. Plus, we'll teach you how to host a profitable podcast, by using your podcast to connect with referral sources and centers of influence in a non-salesy way. As a podcast host, you'll build connections and persuade listeners to become clients.
Most business owners commit "random acts of marketing." They try something a friend recommended, then switch to the latest fad, then do what the most popular guru recommends. Random marketing rarely works and rarely turns a profit.
What's the alternative? Systematic marketing. Paperback Expert can help you create a cohesive marketing plan that produces consistent results. After interviewing you about your business's history, strengths, and opportunities, we will design a Credibility Game Plan for your marketing. The plan will incorporate several of our 15+ Credibility Market Playbooks. These are step-by-step guides on how to incorporate proven marketing systems into your business. Each system is "evergreen," meaning that once you set it up, it works with a minimum of input from you and your staff. You don't have to pay again and again for questionable results. You'll build the system and then see results every month.
Whether you want to publish a book, start a podcast, or do it all, your next step is the same: Book a call with Michael DeLon, president of Paperback Expert. You'll get your questions answered, learn more about the process, and take the next step on your journey to increase your credibility and your revenue.
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