Micro-Training Replay:

Use Your Email Signature
as a Lead Generating Machine

You'll discover...

• A step-by-step strategy for easily updating your email signature to give all prospects a compelling reason to engage with you.
• How I save valuable time by giving people options vs. only one call to action.
• Why email is one of your most under-leveraged marketing channels and how to change that.

Micro-Training Replay:

How to Build a Gifting System that Makes Prospects and Clients Say 'Wow!'

You'll discover...

• An easy strategy for building a gifting system that amazes your prospects with only a few minutes of your time each month (you can even have an assistant do this!)
• How I open doors with big-name (and small-name) partners by sending gifts that cost less than $10
• Why heartfelt appreciation is your secret weapon to become the person people really, really want to do business with

Micro-Training Replay:

Can ChatGPT Help You Write Your Book? Beyond the Hype: AI’s Potential and Pitfalls

You'll discover...

• How does ChatGPT understand what you ask?
• Can ChatGPT learn your voice?
• Can ChatGPT help you research?
• Can ChatGPT write your blog post? Your book chapter?
• What are potential use cases for ChatGPT?
• Is Paperback Expert using ChatGPT?

Micro-Training Replay:

Pre-Selling with Video: How to Qualify Prospects and Excite Buyers with Just One Video

You'll discover...

• A 1-2-3 step by step strategy for easily updating your sales call system to include this video (you set it up once, and then it works forever!)
• How I save valuable time by disqualifying prospects who don't belong (and how to make sure you don't lose real prospects by disqualifying too hard)
• Why using videos before the sales call increases your rapport and makes the sales process easier

Micro-Training Replay:

The 7 Sins of Email Marketing: How to Write Emails That Get Opened, Read, and Responded To

You'll discover...

• A 1-2-3 step by step strategy for writing emails that get opened, read, and responded to
• How I writes a DAILY email that people love (and it takes me under 30 minutes a day)
• Why most small business owners neglect email marketing (and how you can get a HUGE advantage if you do it right)

Micro-Training Replay:

Is Your Message Muddled? How to Develop a Clear, Compelling Message that Attracts Ideal Prospects to You

You'll discover...

• The main mistake most people make about their messaging
• A step-by-step system for improving your message so it resonates with the people you long to reach
• How you can start today and have a better message by the end of the week by answering just a few simple questions

Micro-Training Replay:

How to Uncover Your Missing Marketing Opportunities With the 3 Stages of Business

You'll discover...

• A 1-2-3 step by step strategy for seeing the marketing "low hanging fruit" that you've been missing for months (or even years)
• The framework I introduced in my very first book that will revolutionize how you think about your business
• Why 1 of the 3 stages is radically overvalued by 90% of marketing gurus and agencies today (plus why the other 2 are criminally ignored)

Micro-Training Replay:

Stop Being Forgotten: How to Effortlessly Stay in Touch with Your Audience

You'll discover...

• The main mistake most people make about staying in touch
• A step-by-step system for becoming the one your prospects think of first and feel the best about
• How you can start today and get more referrals within the next month with just a few hours of work

Micro-Training Replay:

The 4 Marketing Misfires (And How to Avoid Them with the '3MS' Model)

You'll discover...

• A 1-2-3 step by step strategy for identifying which of the misfires is hampering your marketing efforts (it might be all 4!)
• How I personally use the "3MS" model to continually improve our marketing efforts (last week I spent a lot of time thinking about "M")
• Why the "S" of 3MS is the key to doing an incredible amount of marketing without taking an overwhelming amount of your time

Micro-Training Replay:

Your Post-Meeting Thank You System: How to Blow Your Prospects Away with the 4 Levels of Appreciation

You'll discover...

• A simple checklist of the materials and tools you'll need to make thanking easy (you can do it in under 5 minutes after any meeting)
• The "4 Levels of Appreciation" that I use to nearly overwhelm anyone who meets with me
• Why authentic gratitude is your secret weapon to become the person people really, really want to do business with

Micro-Training Replay:

Become 10% More Interesting When You Develop Your Compelling Brand Strategy

You'll discover...

• A step by step strategy for identifying what sets you apart
• The number one best way to develop a brand strategy that's natural and true to who you are
• The most important thing you must do before hitting "Start" on your next marketing campaign